Episode 6: It’s All About The Niches, Baby

In this episode Ken and Craig catch up on their journey to entrepreneurial success and personal freedom.  After a tumultuous start to both of their first ideas we’re both hitting the ground with some new found success and focus.

Ken is getting ready for vacation like a true entrepreneur would:  preparing a series of landing pages, Reddit posts, and lead capture offers to test out 7 new ideas in 7 days.  This will be really interesting to dissect in a couple of weeks once the experiment has played out.

Craig got his first customer for PodcastMotor and is now looking at how to scale the business in a smart way.  In a productized services business unfortunately more business means more work, so we talk about how to do that strategically.

Resources Mentioned in this Episode:

Amy Hoy’s 30×500 Course – Going on Safari

JewelBeat.com – Royalty Free music, all at $2.99 per song.

Bryan Harris (VideoFruit.com) – How to trick your wife into quitting your day job:

OPP (Other People’s Podcasts)

Ken – Spartan Up Podcast – all about the mindset of elite athletes from the founder of one of the most grueling endurance races around

Craig – Rainmaker.fm – CopyBlogger’s Podcast Network – The team who brought us Genesis is betting big on podcasting by bringing a series of new shows to this space.  Look for this to be a big hit in the startup arena.


Thanks to George Shumay from Germany for our first international review.  George, we really appreciate it.

If you’re enjoying the show and don’t mind the wonderful iTunes interface, head over and leave us a 5-Star review.  Doesn’t take long, but would sure mean the world to us.

1 thought on “Episode 6: It’s All About The Niches, Baby”

  1. Congratulations Craig! So re my comment on episode 4 – what do I know? Pursuing people with existing podcasts was a very good idea. I hope getting all that extra work done is going well.

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